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2024 Flavor Trends: How Global Influence and Fresh Blends Cater to Evolving Consumer Cravings

In the dynamic realm of the beverage industry, where innovation meets consumer cravings, 2024 is poised to be a year of unparalleled flavor exploration. The ability  to seamlessly pivot to consumer demands has never been more critical, with trends like fresh blends, new beverage dispenser technology, & personal drink machines taking a big step forward. 


Drink machines, much like the Botrista Pro - allow a continuous expansion of globally sourced, top-quality ingredients from the far corners of the world. These advancements not only cater to evolving tastes but also hold the potential to significantly grow restaurant profits through the implementation of beverage automation.



Tradition Transcended: Classics Become Foundations for Exciting New Creations


Consumers crave the comfortable.

Savor the timeless allure of classics like black milk tea & strawberry lemonade, set to transcend tradition & become the foundation for exciting new creations. Witness the rise of boba tea, projected to hit $5.4 billion by 2032 globally. 2024 introduces intriguing plant-based milk options, including the enigmatic buckwheat milk, ensuring your consumer is in for a development of new cravings.



A Global Flavor Odyssey: Asian and Latin Influences Converge in the Mainstream

Embark on a global flavor odyssey as influences from Asia & Latin America converge. Delight in the exotic charm of taro, ube, horchata, & Peruvian chicha morada, making their mark on mainstream taste buds. The cocktail scene isn't left behind, with surprises like the Caprese martini & Mint Avocado margarita reshaping your drinking experience.


With an ingredient reach that spans around the highest-quality corners of the world - Botrista is able to deliver on each of the 5 trends pulled and analyzed in our official 2024 trend report.


To discover all of our exclusive trend predictions for 2024, view the full report below. A trove of information to ensure you’re consumer & purpose-driven in your menu this year - with a partner to match. 




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